Analysis Of Paul Ds Beloved - 894 Words

Having experienced the same demonization and oppression of slavery, Paul D undergoes a similar emotional revival. Beloved, since her arrival at 124 Bluestone Road, traps Paul D in a â€Å"trance† reminiscent of the imprisonment of slavery. As the sole survivors of schoolteacher’s brutal torture, both Paul D and Sethe lived in a shroud of pain, finally lifted by Beloved’s intrusive actions. The ghost plays a power game with Paul D, eventually winning out and impeding Paul D’s self-expression. During his life in slavery, Paul D lacked the liberty of self-identification, as his his identity suited the image of a â€Å"ragdoll†(261): a patchwork congregation of the myriad images and expectations that the discriminatory society forced upon him.†¦show more content†¦Sethe unfortunately denies Paul D of this opportunity to regain purpose, marking the beginning of his dismemberment from 124 Bluestone road. Without this feeling possession over himself or some other entity, Paul D feels lost, a â€Å"watchdog without teeth†(148). Moreover, he is unable to communicate with the women of 124 who speak with an alien â€Å"code†(76), and thus is deprived of a voice to express his inner thoughts, unlike Sethe who is imbued with the vocabulary to express her thoughts. Beloved’s dark imprisonment ironically compels Paul D to once again feel the grief, pain, and sadness he locked within his heart. His horrific experiences in slavery serve as a synecdoche for all the brutalized unnamed slaves. Paul D’s life sentence through slavery transformed his passionate â€Å"red heart† into a rusted, metal â€Å"tobacco tin†(138). Just like his heart, Paul D. is a mirage of his former self, no longer animated, but instead metallic and distant from his emotions. Slavery has effectively eliminated the key characteristic of emotion within Paul D. But, Beloved’s simulation of this helplessness eventually rebuilds a part of Paul D’s emotional construct. After isolating the man from the house of 124, Beloved forces her body upon Paul D: the â€Å"flakes of rust...fellShow MoreRelatedBeloved: Passage Analysis1335 Words   |  6 Pagesplanning their next move. Paul D had no idea of what to do and knew less than anybody, it seemed. He heard his co-convicts talk knowledgeably of rivers and states, towns and territories. Heard Cherokee men describe the beginning of the world and its end. Listened to tales of other Buffalo men they knew — three of whom were in the healthy camp a few miles away. Hi Man wanted to join them; others wanted to join him. Some wanted to leave; some to stay on. Weeks later Paul D was the only Buffalo manRead MoreThe Style of Toni Morrisons Beloved1118 Words   |  5 Pages Style Analysis of Belovednbsp;nbsp; In the 500 word passage reprinted below, from the fictional novel Beloved, Toni Morrison explains the pent-up anger and aggression of a man who is forced to keep a steady stance when in the presence of his white masters.nbsp; She uses simple language to convey her message, yet it is forcefully projected.nbsp; The tone is plaintively matter-of-fact; there is no dodging the issue or obscure allusions.nbsp; Because of this, her work has an intensity unparalleledRead MoreAlienation within Beloved Essay1209 Words   |  5 PagesAlienation within â€Å"Beloved† â€Å"Cultural trauma refers to a dramatic loss of identity and meaning, a tear in the social fabric, affecting a group of people that has achieved some degree of cohesion† (Day 2). This quote by Ron Eyerman in â€Å"Cultural Trauma† references a large theme within the novel â€Å"Beloved†; Alienation of the self with its own identity. As the cultural trauma of slavery took its toll on the populations of each and every state where it persisted, it culminated in the same outcome inRead MoreBeloved: Critique with New Historicism1749 Words   |  7 Pages Beloved is a Pulitzer Prize winning novel written by Toni Morrison and published in 1987. The story follows Sethe as she attempts to make peace with her present (for her, post Civil War America) and her past as a former slave and the atrocities she suffered at the hands of the benevolent Gardner family. Information given to the readers from different perspectives, multiple characters, and various time periods allows her audience to piece together the history of the family, their lives, asRead MoreToni Morrison s Beloved And The Ghosts Of Slavery : Historical Recovery1691 Words   |  7 Pages In the novel Beloved, Toni Morrison develops character Beloved as an allegorical figure to embody slavery’s horrific past and the lasting impact that unresolved past trauma has upon the present. Morrison develops the character Beloved to represent all the unremembered and untold stories of slavery and to further the message that we must maintain a collective memory of slavery in order to pursue a hopeful future. Morrison develops Beloved as a character through her interactions with other charactersRead MoreThe Dark And Seldom Discussed Crudeness Of Slavery Essay1699 Words   |  7 Pagesoften masked by euphemisms to avoid expressing the true damage it inflicts. This veil is lifted as Toni Morrison successfully attempts to inform readers in realistic detail of the animal like treatment that the black population endured in her novel, Beloved. Through explicit scenes of abuse as well as character recollections of memories once locked away, audiences are given an insight into the torture that convinced black slaves that they were nothing more than animals. Firstly, schoolteacher ensuresRead MoreAnalysis Of Toni Morrison s Beloved Essay2424 Words   |  10 Pages In her novel Beloved, Toni Morrison spins an intricate web between names and numbers for the reader to unravel. The deep connection that lies between names and numbers is a direct correspondence to the identity and worth of black people during slavery. Beloved begins with the identity of the house which is characterized by a number. The house is given a temperament as if it is a living, breathing entity and yet it still referred to as a number. The significance of this is symbolic to the plightRead MoreBeloved : A Reconstruction Of Our Past1705 Words   |  7 PagesKarla Ximena Leyte Professor John Crossley Short Close Reading Paper #2 November 20, 2015 Beloved: A reconstruction of our past Beloved by Toni Morrison is a reconstruction of history told by the African American perspective, a perspective that is often shadowed or absent in literature. Her novel presents a cruel demonstration of the horrors endured by slaves and the emotional and psychological effects it created for the African American community. It unmasks the realities of slavery, in whichRead More Analysis of Toni Morrisons Beloved Essay4369 Words   |  18 PagesAnalysis of Toni Morrisons Beloved Toni Morrison’s Pulitzer Prize winning book Beloved, is a historical novel that serves as a memorial for those who died during the perils of slavery. The novel serves as a voice that speaks for the silenced reality of slavery for both men and women. Morrison in this novel gives a voice to those who were denied one, in particular African American women. It is a novel that rediscovers the African American experience. The novel undermines the conventional ideaRead MoreInnovators Dna84615 Words   |  339 Pagesinvestors—voting with their wallets—could give us insight into which companies they thought most likely to produce future innovations: new products, services, or markets. We teamed up with HOLT (a division of Credit Suisse Boston that had done a similar analysis for The Innovator’s 100092 00a 001-014 INT r1 go.qxp 5/13/11 9:53 AM Page 5 5 Introduction Who Is Classified as an Innovator? Perhaps one of the most surprising findings from the past thirty years of entrepreneurship research

I Am A New Church Home And Form A Foundation For My Family

I was raised in a church environment and baptized at a young age. I know this was the right thing to do to be â€Å"saved.† If I was to leave this earth, I knew if Jesus was the head of my life and savior that I would spend eternity in heaven with Him and other deceased loved ones. It was not until I started Union University did I take it more seriously about finding a new church home and form a foundation for my family. I knew that times would be hard and my faith would be tested while attending school full time, raising a family, and working full time. It was at that moment, I knew I needed strength from the Lord to keep me pushing. Because Union University kept everything based on a Christian foundation, I have a deeper understanding of everything being based on God and Godly ways. â€Å"Before I formed thee in the belly I knew thee; and before thou camest forth out of the womb I sanctified thee, and I ordained thee a prophet unto the nations,† comes from Jeremiah 1:5. Augustine reflects back to his infancy stage and realizes that God supplied milk through the mother’s breast, a necessary supplement to survive at such a young age. â€Å"You that they gave so willingly that milk which by Your gift flowed in the breasts,† he declared to God. He makes it a point to thank and acknowledge Him for the basic instinct of health and survival. While reading Augustine’s Confessions, it made me think back on past experiences and pains that I have encountered. Everything that I goShow MoreRelated How do I keep my own biases and my own history from allowing me to understand new information?1056 Words   |  5 PagesI have a jumbled mess of information to process. I believe that being African America, Black, or of African descent, whichever i s currently more acceptable that I have a plethora of bias pointed in my direction. Being a female doesn’t help alleviate the dilemma. Growing up in what is considered a textbook black family stereotype I am the last of six children, my mother having had children by different men, the home being on public assistance, growing up in a single parent household and church everyRead MoreI Am At Indiana Wesleyan1010 Words   |  5 PagesThroughout my life I have been to three Churches. My family has found a Church that made us feel at home and we have been going there since I was eight. Now that I am at Indiana Wesleyan I have had to find another church to attend. My home Church which is named New Beginnings, are the teachings that I have shaped my faith into what it is today. The River, which I go to at school, has added to some of my beliefs. Our Church has a strong focus on the core doctrines of Christianity and the members ofRead MoreOutline Of Revising Priorities And Starting Afresh1288 Words   |  6 PagesChapter 5: Renew Revising priorities and starting afresh â€Å"Give me six hours to chop down a tree and I will spend the first four sharpening the axe.† – Abraham Lincoln â€Å"You cannot reach for anything new if your hands are full of yesterday’s junk.† – Louise Smith, Nascar driver Effectiveness in missions is not simply a matter of having a better technique—nor is it solely dependent on us having a smart, integrated strategy, even though that is essential. The ultimate and critical ingredient is ourRead More help me Essay1626 Words   |  7 Pagesâ€Å"Who am I that should go†¦?† (Ex. 3:11) To this question God answers by saying, â€Å"I will be with you† (v. 12) The mission was God’s, and he would be with those who carried it, also implying that the mission was greater than the missionary. The second objection was when Mose’s asks â€Å"Suppose I go to the Israelites and say to them, ‘The God of your fathers has sent me to you,’ and ask me, ‘What is his name? Then what shall I tell them?† (v.13) All god did to reply to this question was to say â€Å"I am whoRead MorePersonal Statement : The Are Crossed And My My `` I 803 Words   |  4 PagesAs my ambitions become realities it is important I remain educated to not only ensure my â€Å"t’s† are crossed and my â€Å"i’s† are dotted, but it is also important for me be able to incorporate my own ideas when possible. Without being properly educated I will not be able to establish a firm basis in which to grow. Matthew 7: 24-27 speaks on having a solid foundation in which to build your life on. As one man built his house on a rock and the other built a duplicate home upon sand. The man whose homeRead MoreMy Mother Was A Military Brat1258 Words   |  6 PagesMy grandmother once said, or at least I am told she once said, that she was concerned that my father should not marry my mother because she had no roots. My mother was a military brat. The longest she’s ever lived anywhere is seven years. She makes no bones about the fact that she doesn’t know where she’s from. Like the planes my grandfather worked on, my mother was a child of the wind, going here and there, and wherever destiny took her. I suppose my grandmother would say the same thing aboutRead MoreCultural Autobiography Of My Life1313 Words   |  6 Pagesmyself. I am a white, middle-class, educated, mid-western, Christian female athlete. I come from a traditional family with a mother, father, one brother, and two sisters. Taking those characteristics into account, I would say that I am a privileged member of society, and being privileged has been part of my culture. 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This discussion was very important, as understanding the meaning of the term worldviews laid the foundation on which the following classes could be built upon. â€Å"We don t see things as they are, we see them as we are† (Koltko-Rivera, 3) was the statement that stood out most for me, it explained how we are each shaped by our own personal experiences andRead MoreThe Roman Catholic Church2519 Words   |  11 Pagesindifference. I cannot help but think that people are uncomfortable with anything that is different from the norm. Many of us are set in our ways and we quickly remove any one who threatens that. A lot of us come from a set of foundations that help create who we are. While doing research for this paper I searched for topics that interest me. I also searched for a topic that anyone would be able to give their opini on on. This search lead me to the 266th Pope of the Roman Catholic Church, Pope Francis

Selective Reasoning Free Essays

When the simulation was first assigned, I really had no idea what to expect. I assumed that my group members and I would be creating various written documents, which was clearly not the case. After selecting a group composed mainly of my close friends, we began to read through the various materials given to us to help us successfully complete the simulation. We will write a custom essay sample on Selective Reasoning or any similar topic only for you Order Now After watching a few of the videos from our customers and reading the given document about Minnesota Mircromotors, we began the simulation. Before the simulation started our group decided that we wanted to put customer atisfaction as our top priority, over market share and profit. After our first quarter, we began to panic because every satisfaction arrow was in the red. Immediately we made changes to everything we did before, restoring us back to equilibrium in the second quarter. From there on out, the simulation ran a lot more smoothly. In our first attempt at the simulation, we played around with the price of the product a lot, trying to keep it lower for Customer D, while also sometimes bringing it up to help increase profits. By the time I took the simulation individually, I realized that playing with the price was a waste of time. What I found best was to keep the price at $142 or $143, ignoring was Customer D wanted. I found over time the discounts to be much more important. We as well as l, always gave Customer D the largest discount, followed by Customer A, Customer B, and finally Customer C. This gave us the highest customer satisfaction while keeping the price relatively the same. For the distributor discount, we kept it relatively constant throughout, but increased it towards the end in order to keep the customers happy. For the sales force emphasis pie chart, we tried a lot of different methods to try nd get the best result. The first few times through the simulation we focused our attention on Customer A and C over B and D. This worked throughout fairly well, but wasn’t ultimately the best solution. During my last individual attempt, I completely cut out customer D, while giving half of my attention to Customer. Roughly the remaining half was split between A and B, but it fluctuated a little throughout the simulation. This confguration of the pie chart ended with me getting a much larger score than previous attempts. During the group simulations, we put a lot of time into figuring out the best way to plit up spending on large/small customers, as well as retaining those same customers. We argued a lot about which should get more emphasis and which did not. I found that no matter what I did, that the small customers seemed to always be very satisfied. Because of this, what I found to work best was to keep both spending and retaining large customers Just slightly about the small. I kept this relatively simulation, and gave me the best score in the end. Sales force was another aspect of the simulation our group argued a lot about. Half the group thought the sales force was very important, while the other half hought it would be better to use that money in order to enhance our physical product. What I found that worked the best was to leave the sales force at 1 1, but if I really thought it was necessary to get rid of them then to Just do it for one quarter. I noticed that each time I dropped a few for a quarter that my total budget would sometimes increase by $100,000. For that reason alone I did this several times in order to have as large a budget as possible. During the group stages my budget only got up to $800,000, which we thought was very good. When I took the simulation individually I got the budget to increase to $1. million. I feel that managing my sales force correctly played a key role in obtaining more total budget. The first time we took the simulation, we tried getting rid of market research for the very last quarter. This ended terribly for us and caused us to lose a customer satisfaction star from every customer. From then on out I left market research at the required $50,000 Just to stay safe. One of the most important parts of the game I found was spending on IMC. After the first quarter as a group, when we did very poorly, we found that putting money into IMC was the best way to increase our profit nd market share. What I found that worked best regarding IMC, was to basically put all additional budget into it. Almost every quarter I did this, my profits would continue to rise. When I did the simulation individually, every time I gained more money in my total budget that money would address IMC first. IMC was definitely the key to the game for me. The single most argued part of the simulation for our group was the distribution of money in Power-To-Size Ratio, Manufacturing, and Thermal Resistance. At first it seemed that no matter what we did as a group some customer would complain about something. No customer complained more than Customer B complaining about wanting more thermal. Our group found ourselves always arguing over how much money to put into which of the three categories. We never really did a great Job doing so because there was always an unhappy customer. What I found to be the best method was based on sure luck. I really wanted to take some relatively large risks in my last attempt at the individual simulation so I cut out Manufacturing Efficiency Improvement entirely. After two quarters of making a huge profit, I kept that up until the end. This gave me more money to put into important things like IMC, Power-To- Size Ratio, and Thermal Resistance. This kept the customers satisfied for the most part. After being the CEO of Minnesota Micromotors, I found that my ideals before I started the simulation were a lot different from how I feel now. Before the simulation started, our group really wanted to focus on customer satisfaction. For the most part we kept the customers very satisfied and satisfied. I now feel that market share and profit are what were the best ways of achieving a high score. With high profit and market share I was given more budget to work with. This trend kept accumulating ntil both profit and market share were higher than during the first couple simulations. The difference was that my customer satisfaction for my final simulation scores of 55, 60, and 60. My final score was a 75. Taking risks was something I wasn’t too fond of at the beginning of the simulation. I thought being conservative was definitely the way to go. Because of this I was really conservative at the beginning with my group, as well as myself. I did the best when I took some risks. I am really glad I took a chance in my last simulation because then I really grasped the fact that sometimes you have to focus on the customers that help ou the most instead of focusing on pleasing all of the customers. Overall, I am really glad we got he opportunity to participate in the simulation. We really got a hands on experience of what we learned in class. I’m glad we got to apply our knowledge, and I believe I learned a lot from doing the simulation. Although I did a lot better individually, it was very helpful to work in a group at first. We did fairly well compared to the rest of the class, and work as a team really helped with that. I would recommend this simulation to any marketing student because it is exactly how I picture the real world working. How to cite Selective Reasoning, Papers

Industrial Conflict at Qantas

Question: Discuss about theIndustrial Conflict at Qantas. Answer: Introduction Australian airline industry has been experiencing turbulent times, the recent one being an industrial dispute involving Qantas airlines. The Qantas Industrial disputes refer to a series of serious disputes locking several trade unions in Australia and Qantas airline. It is this grim backdrop that saw the grounding of Qantas airlines entire fleet. The disputes have its roots in the new enterprise agreements between Qantas and unions in the last quarter of 2010. A series of activities saw the Transport Workers Union (TWU) and Qantas airline go into a dispute with the former demanding that the airline provides a guarantee of improved working condition and improvement in wages. The dispute, however, gained heat following the airlines decision to launch new operations in Asia. The airlines witnessed several industrial actions which caused delays as well as disruptions to the airlines schedule. The actions saw the airline incur costs of over $ 68 million a day. Following several protected industrial actions, the dawn of October 29, 2011, ushered in a decision by the airline to lock out all the employees (including pilots and engineers). Even more shocking, the airlines CEO, Alan Joyce, announced an unprecedented and spontaneous decision to ground all the airlines domestic as well as international flights. The airline incurred huge costs, customers were left stranded as they were forced to disembark from planes, and 600 flights were canceled, among other serious results. The essay aims to analyze the industrial dispute in different angles as follows. Why dont other Airlines in Australia Experience Similar Industrial Conflict with Qantass? Although Qantas has proved itself one of the leading airline legacies in the world, it has been unable to find easy solutions to achieve trust, commitment, and high productivity among its employees unlike other airlines such as Virgin Blue. Qantass move to cut cost by outsourcing and restructuring in the light of rising fuel prices saw tension rise among the airlines staff about their pay and job security. However, other airlines in the industry seem not to experience the level of conflict witnessed in Qantas (Creedy, 2011, p. 2). First, contrary to Qantas, Virgin Blue is highly-unionized with its services being modest in comparison with Qantass. However, Virgin Blue Airlines have established a low-cost budget travel niche which has seen it gain a competitive advantage over Qantas. Being highly un-unionized, Virgin Blue has been unable to handle dispute among employees and avoid the pressure from trade unions such as Transport Workers Union (TWU). Second, other airlines such as Virgin Blue have adopted a constructive managerial culture that highly values not only the needs of its employees but also their views. The practice has resulted in increased trust and commitment among employees. Other airlines attribute the absence of industrial conflicts and disputes to their ability to establish a constructive relationship with both the labor unions and their staffs. Sam (2003) argues that unlike Qantas, other airlines such as Virgin Blue mainly aim at fostering mutuality as well as partnership coupled with staff engagement. Besides, other firms in Australian airline industry often hold quarterly briefings with the labor unions and aims at treating their employees, not as mere workers, but as a family. By treating their staff as a source of value and not a cost driver, employee commitment has increased. Marianna (2012, p. 3) argues that Virgin Blue have never retrenched its employees as unlike Qatar it views its employees as a source of value and not cost. Escalation of Commitments Evident in the Case Escalation of commitment refers to a situation in which the decision-maker is faced with increasing negative results/outcomes; however, the decision-maker displays a pattern of behavior in which rather than changing the course of action he tries to rationalize his initial decision (Russel et al., 2010, 188). The decision by Qantas airlines chief executive to ground the airline resulted in massive losses for the firm and serious inconveniences to customers who had to disembark having already booked their flights. However, when appearing before the aviation parliamentary inquiry, the airlines Chief Executive Alan Joyce did everything to justify his decision to ground the airline rather than taking remedial measures to bring a turn-around. He attributed the airlines grounding decision and resulting losses to conspiracy theories and tried to justify his decision by arguing that the there was no choice in the wake of the staff unrest. Is Alan Joyce an Individual or Group Decision Maker? Alan Joyce is undoubtedly an individual decision-maker. Analysts have criticized his unprecedented and spontaneous decision to ground the airline without the involvement of the airlines staffs and other stakeholders. Alan Joyce displayed a militant decision and ignored other stakeholders concerns and interests. However, Crowe and Kerr (2011, p.14) notes that the CEO displayed a broad move in a crisis Evidence of SWOT Analysis in Qantas Airlines Decision to Ground its Operation SWOT analysis refers to a comprehensive study that an organization undertakes with the main aim of identifying the organizations strengths and weaknesses and its external threats and opportunities. No evidence of SWOT analysis exists in the case. The companys management failed to consider the airlines internal strengths such as a strong base of loyal customers given the fact that it was one of the leading airlines in Australia. Moreover, the company failed to consider the external threat of increased competition by other airlines such as Virgin Blue coupled with the threat of decreasing customer loyalty. Even more perturbing, it is evident that the company ignored a primary internal weakness of decreased staff commitment evidenced by the industrial actions. As such, the companys Chief Executive, Alan Joyce, made a hurriedly-made decision without consideration of the SWOT analysis. The decision returned to haunt the airline (Hani and Salim, 2013, p.3). Peter (2014, p. 585) argues that if the company had made a SWOT analysis of its business situation, it would have made a different decision that would have saved the airline some of the huge costs it incurred as a consequence of its decision to ground its airlines. Type of Change Evident in the Case. The decision of the Qantass management to launch new operations in Asia thus moving away from its traditional market, North Atlantic, reflects a transformational change. Also, various aspects of transformational change are reflected in the airlines managements decision to ground its operations. Transformational change refers to organizational change that involves completely reshaping the business strategies and processes which often result in a shift in the work culture. Such changes arise as a result of the rise of unexpected market changes. The change encompasses both developmental and transitional change. In this case, the business recognizes the need to change the way it conducts its operations and make significant operation changes in response to new demand and reduced revenues or increased competition. Qantass decision to leave the Atlantic market and exploit Asian market perfectly reflects a transformational change. As evidenced in the case, transformational change is challenging for two main reasons. Given the uncertainty of the future conditions coupled with the key areas of departure between the current state and the future states, it becomes hard to manage transformational change. Such a condition is as witnessed in Qantas airline industrial conflict which result ed in industrial actions. The airlines management decision to establish Jetstar Japan as one of its low-cost carriers further reflects a transformational change (Joshua, 2015. P. 318). Is Alan Joyce a Transactional or a Transformational Leader? A transactional leader serves as the polar opposite of a transformational leader. The main focus of the leadership style adopted by a transformational leader is the maintenance of the existing/normal flow of the organizations operations. Mark and Pip (2012, p.11), describes transactional leadership as an act of keeping the ship afloat. Transactional leaders mainly use disciplinary techniques coupled with incentives to motivate their employees and improve performance by exchanging reward for performance. Further, a transactional leader mainly does not focus on the long-term and strategic goals of the organization but solely concentrates on making sure everything works smoothly currently. On the other hand, a transformational leader focuses beyond ensuring the smooth flow of daily operations to crafting new strategies for the achievement of the long-term goals of the organization. The leadership style mainly focuses on collaboration between employees, team working, and motivation at different levels of the organization. Moreover, it aims at achieving pushing their employees for higher performance through goal setting, work incentives, and chances for personal and professional growth. Although he does not display a perfect picture, Alan Joyce is arguably a transformational leader. His decision to abandon the Atlantic market and exploit the Asian market reflect a strategic move aimed not on the current operations but the long-term goals of the organization. (Andreas and Peter, 2016, p.368). Furthermore, his decision to ground the entire airlines fleet, though a militant move, reflects a transformational leader. Alan Joyce aimed at achieving the long-term goal of the organization by exploiting new markets that would expand the airlines market base. Was Alan Joyces Decision to Suddenly Ground the Airline Ethical? Ethics refers to the moral principles and guidelines that guide an individual when making a decision. It encompasses taking into consideration all the needs and interests of all the stakeholders when making a decision. It further involves the analysis of how the consequences of different courses of action will affect the involved parties. Alan Joyces action to suddenly ground the airlines entire fleet is inarguably unethical. To begin with, the abrupt suspension of all the operation caused inexplicable inconveniences to the hundreds of customers who had already booked their flights. Even more shocking is the fact that even the passengers who had already boarded the planes were immediately ordered to disembark and pick their luggage, while those planes taking for a take-off were turned around. The flights that had already taken off at the time the Alan Joyce made the announcement were grounded at their next destination (Peter et al., 2015, p. 12). Alan Joyce decision exhibited a grim betrayal to the customer loyalty and a dire inconvenience. The airlines chief executive failed to consider the consequences of his decision and the adverse impact it would have on various stakeholders. Analysts have classified this decision as the darkest decision in Australias airline history. The decision further led to the loss of over 1000 jobs. The CEO ignored the needs and interest of the two major stakeholders in the company; that is the employees and the customers. Once a company ignores its employees and customers, it is doomed to failure. Irrespective of the utter urgency of a decision in the face of the prevailing circumstances, Alan Joyce decision to ground the airline was unethical. Conclusion Following the unprecedented decision by Qantas airlines CEO Alan Joyce to suddenly ground the airlines entire fleet, the government became concerned about the imminent danger the decision posed on the Australian economy. Two days after the decision (31 October 2011), the Federal Minister in charge of Workplace Relations announced the end/termination of the industrial action and the company resumed its operations. Analysts, however, remain divided, on the prudence of Alan Joyces decision to abruptly ground Qantass entire fleet inconveniencing thousands of customers. References Andreas, P.K., and Peter, G., 2016. Unions and collective bargaining in Australia in 2015, Journal of Industrial Relations June 58 (4): 356-371 Creedy, S., 2011. Qantas Turns to Asia for Growth. [Online]. Available at https://www.theaustralian.com.au/business/aviation/qantas-turns-to-asia-for-growth/story-e6frg95x-1226116319898, Accessed on October 16, 2016. Crowe, D., and Kerr, P., 2011. A tilt at the income scales for women, The Australian Financial Review, 11: p.14. Hani, A.T., and Salim, A.R., 2013. Australian Airlines Industry Globalization and Labor Reactions: A Case Study of Pilot Experience, Journal of Business and Management 14 (3): 01-04 Joshua, H.L., 2015. The Australian labor market, Journal of Industrial Relations June 58: 308-323 Mark, S.R., and Pip, F., 2012. Unions Seek Bill of Rights for Delegates, The Australian Financial Review, 3 (4): 9-14 Marianna, P., 2012. Qantas Industrial Disputes end. [Online) Available at https://www.theleader.com.au/news/local/news/general/qantas-industrial-dispute-ends/2430591.aspx Accessed on October 16, 2016. Peter, B., 2014. The future of employment relations from the perspective of human resource management, Journal of Industrial Relations September 56: 578-593. Peter, B., and Cynthia, B, Odoni, A., 2015. The Global Airline Industry. John Wiley Sons Russell, D.L., Sarah, O., Lorraine, R., Joseph, W., 2010. A comparative analysis of restructuring employment relationships in Qantas and Aer Lingus: Different routes, similar destinations, The International Journal of Human Resource Management 21 (2): 180-196